Janotta, Sarah-Mailin (Autor)
Loyalty cards in the apparel industry in Germany and Spain
Is the implementation of a global marketing approach reasonable when operating both in a Southern and a Northern European country?

Beschreibung
Produktdetails
ISBN/GTIN | 978-3-656-20461-9 |
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Seitenzahl | 132 S. |
Kopierschutz | Digital Rights Management |
Dateigröße | 18415 Kbytes |